Your Brain on Brands
Five neuroscience-backed tests to measure the emotional power of your visual content. Upload 10 images and discover whether your brand triggers the right feelings.
Emotional Visual Identity Audit
We will show your images one at a time and ask quick questions about emotion, simulation, consistency and processing fluency. Everything stays in your browser — nothing is uploaded to a server.
100% client-side. Your images never leave your device.
Trigger an Emotion
Each image will appear for 2 seconds. After it disappears, pick the emotion it triggered — or "Nothing" if it fell flat.
Observe the image...
What did you feel?
Emotional Trigger
Right or Wrong Emotion?
Type the emotions your brand intends to convey. We will compare these against what your images actually triggered.
What emotions should your brand trigger?
Emotion Alignment
Specific Enough to Simulate?
For each image, ask yourself: can you imagine yourself in this scene? A generic product-on-white is hard to simulate. A contextual scene draws you in.
Can you imagine yourself in this scene?
Simulation Power
Consistent Enough to Compound?
Look at all 10 images together. Answer three questions about whether they feel like they belong to the same brand.
Brand Consistency
Easy to Process?
Each image will flash for just 1 second. Then we will ask: was the main subject immediately clear? This measures processing fluency — the brain's preference for simplicity.
Was the main subject immediately clear?
Processing Fluency
Your Results
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